New Writing North

New Writing North has been helping improve literacy levels, giving more people access to literature and supporting writers across the North of England for over 20 years. In 2018, we were commissioned to create a new identity that could help NWN share its story with purpose, pride, and passion while unifying different parts of the business—from schools and community projects to international literary awards.

Open conversations helped us define and co-create a straightforward narrative behind their brand. They knew their purpose inside out, so our work here was to bring their vision to life. The result is an elegant, accessible, and playful typographic identity to help NWN engage the next generation of readers, writers, and industry partners and achieve their broader goal of making the North of England a culturally rich place to live and work. We enjoyed working with the NWN team, dedicated folk, and a genuinely inspirational group, and we are incredibly proud that our work still stands up today.